Michigan beekeeper’s are well aware of the issues surrounding the labeling of commercially sold honey. We are talking about the honey consumers buy in the grocery store. This honey is commonly labelled “pure clover” honey, or “tropical organic” honey. Since labeling laws regarding honey are virtually nonexistent – and those laws that do exist are not enforced, is the consumer really getting what they think they are getting?
Any beekeeper will tell you that if you want pure honey, then buy it from a beekeeper. Once honey gets into the commercial supply chain, all bets are off. What ends up on the store shelf can be a far cry from what comes out of honey comb.
We can’t begin to count the number of our customers who tell us that our honey is the “best tasting honey I’ve ever had”. That is because it probably is the only honey they ever had. What is on the grocery shelf may look like honey, may be the color of honey, but it may not be what the label says it is.
A very (and we mean very) interesting report was recently aired by the Grand Rapids FOX news that looked into honey labeling and what was inside the jar. They did this by sending honey purchased off the shelves of local grocery stores and sending these to a pollen analysis expert down at Texas A&M University. Experts can tell the source of honey by looking at the pollen it contains. If the honey says it is “pure clover” honey, then one would expect to see clover pollen in the honey.
The segment reports what they found.
(Editor’s note: thanks to Chuck Bauer for forwarding this info to the MBA!)